We will expect a different bounce rate from a blog than from an online store. It is worth remembering that in some cases a high number of bounces is a completely normal phenomenon and does not require corrective action in the form of a page rebuild. Recipe websites and blogs are a prime example. A large proportion of users visit one specific page on a website to read a note or recipe. They do not need to go to other subpages of the websitebecause they found what they needed with the first click. In such a situationa high bounce rate is not necessarily a bad thing.
When should the bounce rate be of concern We should certainly pay attention if the high bounce rate concerns a page that was created to cause a specific interaction. In the case of landing pages or other pages UK WhatsApp Number List whose goal is to converta high value of the indicator usually means that the necessary changes must be made. give us a red light. Too low a bounce rate can also be a cause for concern. Why A very low score may be a sign of code misimplementationso non-interaction visits are not counted correctly.
What negatively affects the bounce rate There are many factors that affect the bounce rate. Of coursethe contentstructure and purpose of the website itself are crucial. One page sites will almost always have a rate close to. Howeverthere are some aspects that deter users that can significantly increase the bounce rate. These includeamong othersan excess of pop-upswindows and various notifications that discourage recipients even before they have time to read the content of the page.